Aunt Jemima Brand To Be Erased Over ‘Racial Stereotype’

Article Link: https://www.westernjournal.com/aunt-jemima-brand-erased-racial-stereotype/

Discussion posted by: David McNamara

The Quaker Oats Company will permanently pull its Aunt Jemima brand of syrup and pancake mix for promoting a “racial stereotype” and will also donate $5 million to the black community. Civil unrest following the death George Floyd while in police custody in Minneapolis has sent much of corporate America scrambling to align itself with protestors. The decision to end Aunt Jemima’s more than 130-year reign as a kitchen and breakfast staple comes after the brand was targeted by cancel culture activists on Twitter and other social media platforms Tuesday.