Discussion posted by: David McNamara
This innovative new hydro-powered search engine is aiming to reforest the world’s oceans and clean up the planet one internet search at a time. Ekoru is a search engine that uses the money generated from sponsored search results to finance eco-friendly charities; for every online search made on the search engine, the organization uses the revenue to help remove one pound of trash from the ocean. Australian tech innovator Ati Bakush and his wife Allison were inspired to launch the project after they moved to Kuala Lumpur and became increasingly concerned with Asia’s contribution to ocean plastic pollution. With his background in technology and her background in marketing, they launched Ekoru back in January.