Discussion posted by: David McNamara
You might have noticed that fast food franchises have upped the stakes considerably when it comes to promotion. In 2019, Taco Bell briefly opened a themed hotel in Palm Springs, Florida. Meanwhile, Wendy’s has become known for a particularly salty Twitter presence that takes swings at the competition, regularly roasting rivals Burger King and McDonald’s. Kentucky Fried Chicken recently introduced a collaboration with Crocs for shoes with a fried chicken design. In 2016, they offered a chicken-scented sunscreen. Their newest attempt to garner attention is in the form of a new Fried Chicken and Donuts platter. But unlike some novelty foods, this one is rolling out nationwide.